Saint-Tropez is one of the most recognisable names on the Côte d'Azur. Once a humble fishing village, it gained fame in the 1950s when artists, writers, and film stars transformed it into a sought-after destination.
The town still retains its Provençal charm, with pastel-coloured facades, markets, and a rich maritime history that can be explored in its museums and along the harbour. Today, it is as much about its heritage as it is about its luxurious appeal, blending old-world character with contemporary indulgence. This guide takes you through everything you need to know when visiting Saint-Tropez. From the finest places to stay and the best restaurants to try, to cultural sites, coastal trails, and where to unwind, this expert-curated overview ensures you make the most of your time in this renowned Riviera town. Whether you are visiting for an exclusive getaway or to discover the town’s history and scenic beauty, there is always something to explore in every season.
The rich history of Saint Tropez
Saint-Tropez has a rich and fascinating history that stretches back to antiquity. Named after Saint Torpes, a Roman officer who was martyred under Emperor Nero, the town became a strategic military port in the Middle Ages, fortified to defend against pirate attacks. By the 19th century, its picturesque setting and Mediterranean light began attracting painters like Paul Signac, paving the way for its artistic reputation. The mid-20th century saw Saint-Tropez transform into a glamorous retreat for the international jet set, largely thanks to Brigitte Bardot and the French New Wave cinema. Today, while it retains echoes of its fishing heritage, Saint-Tropez is synonymous with luxury, drawing visitors for its stunning coastline, vibrant cultural scene, and legendary beach clubs.
What to do in Saint Tropez
Saint-Tropez offers a balance of cultural sites, outdoor activities, and scenic spots waiting to be explored. Whether wandering through historic streets, admiring world-class art, or setting out on a coastal walk, there is always something new to discover.
Explore the old town
The historic quarter of La Ponche is filled with independent boutiques, artisan workshops, and cobbled streets that lead to hidden courtyards. The Place des Lices market, held every Tuesday and Saturday, offers everything from fresh produce to antiques and handcrafted textiles. Strolling through these streets offers a glimpse into Saint-Tropez’s past, where fishing heritage meets modern-day Provençal elegance.
Cultural sites
Musée de l'Annonciade
Set in a former chapel, this museum displays works by artists such as Paul Signac and Henri Matisse. The collection captures the vibrant colours and Mediterranean light that inspired generations of painters. It is a must-visit for those interested in how Saint-Tropez became an artistic hub, attracting some of the most influential painters of the early 20th century.
The Citadel of Saint-Tropez
Perched above the town, the Citadel offers a panoramic view of the coastline and a museum that explores the region's maritime heritage. The surrounding trails provide peaceful walks with views over the bay. For history enthusiasts, the exhibits inside the museum offer insight into the strategic importance of Saint-Tropez throughout history.
Outdoor activities
Coastal walks and boat trips
The Sentier du Littoral walking trail hugs the coastline, offering spectacular views and leading to secluded coves such as Plage des Salins. Starting near the Plage de la Ponche in Saint-Tropez, this scenic route extends for several kilometres, with sections winding past dramatic cliffs and hidden beaches, making it ideal for a half-day excursion. For those looking to explore by sea, boat trips depart from the port of Saint-Tropez, offering excursions to the Golden Islands (Îles d’Hyères), including Porquerolles, where white sand beaches and pine forests provide an idyllic retreat. Alternatively, visitors can take a boat to the untouched Cap Taillat, where crystal-clear waters and quiet inlets make for a perfect escape.
Watersports
Just a 10-minute drive from Saint-Tropez, Pampelonne Beach is the region’s premier spot for watersports, offering everything from stand-up paddleboarding and kayaking to jet skiing and parasailing. Several watersports centres along the beach rent out equipment, and guided sessions are available for beginners looking to learn in the calm morning waters. Private yacht charters and sailing lessons are also popular, providing a chance to experience the coastline from a unique perspective while stopping at hidden bays for swimming and snorkelling.
Scenic spots
The Citadel of Saint-Tropez
Just a 15-minute walk uphill from the town centre, the 17th-century Citadel offers breathtaking panoramic views over the Bay of Saint-Tropez. It is best visited in the early evening, when the golden sunset light bathes the terracotta rooftops below, making it one of the finest photography spots in the region. The site also houses the Maritime Museum, providing insights into Saint-Tropez’s naval history.Cap Camarat coastal path This trail leads along rugged cliffs with views over the Mediterranean. It is a rewarding walk for those looking to experience the natural beauty of the region away from the crowds.
Cap Camarat Coastal Path
Located 20 minutes by car from Saint-Tropez, this lesser-known trail follows the rugged cliffs of the Cap Camarat peninsula, offering uninterrupted views of the Mediterranean. The route winds through wild rosemary and juniper, leading to hidden rocky outcrops and quiet coves that remain blissfully uncrowded, even in peak season. The trail is moderately challenging but well worth it for those seeking a more remote and untouched side of the Riviera.
Michelin dining
La Vague d'Or
With three Michelin stars, La Vague d'Or is an exceptional culinary destination inside Cheval Blanc St-Tropez. Under the expertise of Chef Arnaud Donckele, the menu is a tribute to Mediterranean flavours, highlighting seasonal ingredients from local farmers and fishermen. Each dish tells a story, from the delicately prepared turbot with fennel and citrus to the signature Provençal-style lamb. The wine list is curated to perfection, featuring rare vintages and sommelier-selected pairings that elevate the dining experience. The setting is equally refined, with an elegant terrace overlooking the Bay of Saint-Tropez, creating an atmosphere of understated luxury. Open from spring to autumn, booking well in advance is essential, especially in peak season.
Book your experience at La Vague d'Or.
Fine dining
Le Girelier
Overlooking the picturesque harbour, Le Girelier is a classic seafood restaurant known for its high-quality ingredients and impeccable service. The menu focuses on fresh Mediterranean seafood, with the lobster spaghetti standing out as a signature dish, prepared with rich, house-made sauce and perfectly cooked pasta. The seafood is all sourced daily from local fishermen and the open-air terrace provides an excellent setting for a leisurely meal, offering direct views of the boats moored in the marina. The restaurant attracts a mix of locals, yachting enthusiasts, and visitors looking to enjoy a true taste of Saint-Tropez. Open year-round, it is particularly popular in summer when reservations are highly recommended.
Book your experience at Le Girelier.
Our top villas in Saint Tropez
Villa La Frangine | Five-bedroom luxury retreat
Tucked away in the heart of the French Riviera, Villa La Frangine is a beautifully designed five-bedroom retreat offering a seamless blend of elegance and comfort. This spacious villa features air-conditioned interiors, an open-plan living and dining area, and a fully equipped modern kitchen. Outside, the private swimming pool is surrounded by landscaped gardens and shaded terraces, perfect for long summer days and alfresco dining. Just a short drive from the coast, this stunning property provides the ultimate setting for a luxurious and tranquil escape.
Villa Castel | Four-bedroom Mediterranean haven
Villa Castel is an elegant six-bedroom retreat offering breathtaking sea and countryside views in the heart of the French Riviera. This spacious villa features a heated infinity pool, multiple sun terraces, a boules court, a home cinema, and a beautifully landscaped garden. With air-conditioned interiors, an open-plan living area, and an outdoor dining space with a plancha grill, this villa is designed for both relaxation and entertaining. Located just minutes from the coast, Villa Castel provides the perfect balance of seclusion and access to the Riviera’s finest beaches and attractions.
Villa Angel | Six-bedroom peaceful escape
Set in an exclusive location on the French Riviera, Villa Angel offers five gorgeous bedrooms, a heated infinity pool, and panoramic sea views. The villa’s spacious open-plan interiors are flooded with natural light, while the fully equipped kitchen and stylish living areas open onto expansive terraces designed for alfresco dining. Enjoy the private landscaped gardens, a poolside lounge area, and seamless indoor-outdoor living in a serene setting just moments from the coast.
Beach clubs
Club 55
Since the 1950s, Club 55 has remained a symbol of understated luxury on Pampelonne Beach. Known for its effortless charm and focus on quality ingredients, this legendary beach club serves fresh, simple dishes in a relaxed yet refined atmosphere. The crudité platter with anchoïade and grilled catch of the day are among the menu’s highlights, best enjoyed under the shade of the tamarisk trees. Easily accessible by car, valet parking is available for guests, ensuring a seamless arrival to one of the Riviera’s most iconic dining spots.
La Cabane Bambou
Set away from the busiest parts of Pampelonne Beach, La Cabane Bambou offers a quieter escape with an emphasis on organic produce and seasonal ingredients. Their wood-fired pizzas and grilled vegetables pair perfectly with a chilled glass of local rosé. The relaxed setting makes it a favourite for a long, unhurried lunch.
Loulou Beach Club
A quieter alternative to the Riviera’s more famous hotspots, Loulou Beach Club offers a refined and relaxed setting on Pampelonne Beach. With its chic yet understated décor, plush sun loungers, and attentive service, this beach club is ideal for those seeking a more tranquil escape. The menu showcases Mediterranean seafood, from freshly grilled fish to delicate tartares, complemented by crisp local wines and expertly crafted cocktails. Whether you are unwinding by the crystal-clear waters or enjoying a long, leisurely lunch with your feet in the sand, Loulou provides an effortless blend of elegance and comfort.
Book this beach club.
Spas and Wellness in Saint-Tropez
Spa by Clarins, Saint Tropez
A peaceful retreat in the heart of Saint-Tropez, the Spa by Clarins offers a luxurious escape from the bustle of the town. Specialising in tailored facials and rejuvenating massages, the treatments incorporate regional ingredients such as Provençal lavender, olive oil, and marine extracts to enhance relaxation and nourishment. Guests can also enjoy steam rooms, a sauna, and a rooftop relaxation area, perfect for unwinding after a day exploring the Riviera.
Château de la Messardière
Perched on a hillside with panoramic views over the Bay of Saint-Tropez, Château de la Messardière’s Valmont Spa is a dedicated wellness sanctuary within this prestigious five-star hotel. The spa features hydrotherapy pools, a steam room, a hammam, and an indoor swimming pool, designed to promote complete relaxation. A curated selection of treatments focuses on holistic well-being, while the outdoor yoga terrace and guided meditation sessions allow guests to rejuvenate both body and mind in a serene natural setting.
Whether you are drawn to the cobbled streets of La Ponche, the sparkling waters of Pampelonne Beach, or the delicious dining scene, Saint-Tropez offers a variety of experiences to suit every traveller. Explore at your own pace, take in the region’s rich cultural heritage, and enjoy the effortless charm that has made this town an icon of the Côte d’Azur.
À bientôt,
The Provence Holidays Team
